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From Start to Finish!

From Start to Finish! Turn Creativity into Innovation

Innovation means much more than just coming up with creative ideas; those ideas have to be put to work to create a benefit.

Innovation can be seen as a journey that starts with setting a purpose or goal, and ends up with innovative achievement and new learning. All along the way, innovative thinking is required. So is knowledge. So are values.

From Start to Finish! offers a universal model of the innovation process that can be used across functions and cultures. Called the Creative Journey™, the process includes 4 stages – Challenge, Focus, Solutions, Completion – each with 2 key tasks. It naturally incorporates the human side of the innovation process by including tasks such as tapping into confidence and courage (to get through the tough times) and celebrating both achievement and new learning (which sets the stage for the next challenge).

This workshop prepares people to practice the art and discipline of the innovation process from start to finish. Whether a person uses the Creative Journey™ alone or in workgroups, it provides the foundation for going beyond creative idea generation and achieving actual innovative results.

Learn more about the Innovation Process assessment


Participants who complete the From Start to Finish! workshop will gain new knowledge, skills and insights for:

  • Practicing the art and discipline of the innovation process from start to finish
  • Gaining the background knowledge that serves as the “raw material” for creative ideas
  • Generating innovative solutions and putting them to work to create a benefit
  • Separating the process of idea-generation from idea-evaluation
  • Collaborating with others to develop innovative solutions


This program is intended for individuals, teams and workgroups who have work challenges that require innovative solutions, such as:

  • New products or services, marketing or sales
  • Productivity or quality improvement
  • Talent recruitment or development
  • Business models or strategy
  • Customer satisfaction or environmental impact


This workshop involves experiential exercises, as well as opportunities to apply the learning to actual on-the-job challenges. Participant materials include a self-assessment feedback report, team feedback results, and an application booklet. The duration of this workshop can range from ½-day to 2 days, and is often combined with other workshops as well as coaching.

Contact us to take a Creative Journey today™!